TheTruPoint: Analytics, AI
Stop losing revenue to wrong ROAS numbers Most Shopify stores are scaling campaigns that look profitable and aren't. Last-click attribution can overstate ROAS by up to 75%, meaning you're rewarding the wrong channels while real winners get starved of budget. This app installs a server-side pixel to capture what browser tracking misses and connects your store to a full intelligence suite: true attribution, real profit per order, category benchmarks, and real-time alerts before losses compound.
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Overall sentiment is highly positive, with users praising the ability to consolidate data from Meta, Google, and Shopify into one view. Customers specifically noted that this centralization makes daily performance reviews and decision-making much easier.
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What it actually does
Customers asked for
- • automated daily reports
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