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AB Tasty | CRO & A/B Testing

by AB TastyAnalyticsDesign elements - Other4.95 reviewsFree to install. Additional charges may apply.Listed May 2024

Bring test-and-learn culture to your business with AB Tasty. AB Tasty helps merchants improve their stores by tracking visitor behaviour and sending data to AB Tasty dashboards. It turns standard Shopify events into automatic campaign goals. The app respects consent rules under GDPR and offers flexible loading options to optimize speed and reduce flicker. Merchants can run A/B tests, multivariate experiments, and personalized experiences using a visual, no-code editor. The app works with an AB Tasty account.

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Overall sentiment is highly positive, with users praising the intuitive interface and the ability to easily measure business impact. One user noted confusion regarding the pricing structure, as the app initially suggested it was free.

Mined from reviews and the listing

AI-extracted signals, not verified claims — read the source text before treating any of these as fact

What it actually does

tracks visitor behaviourconverts standard Shopify events into campaign goalsruns A/B testsruns multivariate experimentsenables personalized experiencesrespects GDPR consent rules

Common complaints

  • Pricing: Confusion that the app is free when it directs users to a paid pricing page

Pricing perception

Reviewers are split on whether the pricing is worth it.

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